SEO Specialist

SEO Specialist Embarque.io is a specialized SEO marketing agency dedicated to helping businesses enhance their online presence through strategic search engine optimization (SEO) techniques. Our tailored solutions are designed to improve website visibility, increase organic traffic, and boost online conversions. At Embarque.io, we leverage a data-driven approach that combines technical expertise with creative strategies to deliver measurable results in digital marketing campaigns.

The Role

As a Content Marketer/Journalist at Embarque.io, you will be responsible for:

• Developing and Implementing Digital Marketing Programs: Create and execute comprehensive digital marketing strategies that align with our brand goals and business priorities.
• Collaborating with Content and Design Teams: Work closely with the content marketing and design teams to produce engaging content tailored to each stage of the customer’s digital journey.
• Optimizing Online Assets: Regularly review and enhance the design and content of all digital assets, including the company website and social media pages, to maximize user engagement.
• Managing Digital Marketing Budget: Plan and control the digital marketing budget, strategically allocating resources across various channels to maximize ROI.
• Using A/B Testing: Employ A/B testing methods to refine and optimize digital marketing performance.
• Campaign Analysis: Analyze campaign results to extract actionable insights, providing recommendations for improvement and generating monthly reports on the digital marketing portfolio.
• Driving Performance Marketing: Lead efforts in performance marketing, focusing on measurable outcomes that drive business growth.
• Executing Viral Marketing Campaigns: Plan and execute viral marketing campaigns across multiple social media platforms, aiming to increase brand awareness and customer engagement.

Ideal Profile

• Experience: Minimum of 2 years of experience in SEO/SEM, preferably within the IT industry.
• Advantage: Additional experience in content marketing or a related field is a strong advantage.
• Skills: Strong analytical skills, with a comfort in handling numerical data.
• Adaptability: Ability to thrive in dynamic and evolving environments.
• Self-Starter: Demonstrates a high level of initiative and resilience.

What’s on Offer?

• Flexible Working Options: Enjoy the flexibility to work remotely or in-office.
• Career Growth: Strong opportunities for professional development and career progression.
• Work Culture: Be part of a fantastic work culture that values collaboration, innovation, and growth.